Label: Rexius Records
The Return of the Venus-Chameleon
Swedish artist Ernest Noah embodies the very real distinction between a mere singer and a full-on performer. Having a good voice is one thing, but being able to actually treat listeners to a liberating experience as you perform on stage is another. Bringing retro back while maintaining a sophisticated pop sound, his music could be described as an intersection somewhere between George Michael and Shawn Mendes.
Starting as a singer-songwriter inspired by the likes of Queen and Elton John, Ernest Noah’s musical journey has taken him through experimental jazz, p-funk, motown, disco and back again. A type of versatility earned through years of performance and collaboration with a great variety of musicians: Everything from singing with Sweden’s most renowned Big Band and working as an artist in Greece, Thailand and Norway to writing top-of-the-charts songs for Japanese boy band Sexy Zone. Under the name ColorShift, together with producer Ben Buster, he released the single Fight Until We Fall (2015), which captured the attention of Swedish radio and made the top 10 for upcoming artists.
Noah personifies the classic figure of what you could call the “Venus”. A magnetic, kind of extravagant artistic personality that invokes sensuous androgyny and encourages uncensored self-expression in their fans. His lyrics and stage performance are extroverted yet never shallow. He’s able to express strong opinions while keeping a sense of humor.
He got signed to Rexius Records in 2017 and released “Let It Be” in 2018, a single that earned him features on playlists like “New Nordic Friday” and “Good Vibes” by The Drunken Coconut.
His debut was also positively highlighted by blogs such as popmuzik.se, cesarliveandloud and Aipate, who described Noah’s music as “an epic record, and possibly, a pop anthem”.
After a few other singles, his first album “Gold” was released in 2019 as an homage to George Michael, marking the 35th anniversary of Wham’s “Make It Big”. Ernest Noah’s intersection of retro and top-notch contemporary pop has also earned him a feature on Spotify’s official Viral 50 Paraguay.
His new single “Never Let You Go” will be available on January 15th and is the second in a series of singles to be released throughout 2021.
“He puts everyone into a dance mood.“– Popmuzik